The Same Mistake Is Killing Your Pipeline And Your Marriage

The Same Mistake Is Killing Your Pipeline And Your Marriage

The Same Mistake Is Killing Your Pipeline And Your MarriageDr. Thomas Trautmann
Published on: 10/08/2026

Business owners love to separate their business self from their personal self, as if the brain running the boardroom takes a different shift than the brain running the bedroom. It does not. One brain, one set of primal rules.

Ethical Persuasion
You Can Recite Your Q3 Numbers From Memory. You Cannot Remember The Last Time You Touched Your Partner.

You Can Recite Your Q3 Numbers From Memory. You Cannot Remember The Last Time You Touched Your Partner.

You Can Recite Your Q3 Numbers From Memory. You Cannot Remember The Last Time You Touched Your Partner.Dr. Thomas Trautmann
Published on: 20/07/2026

A LinkedIn poll of business owners and executives found that 60 percent could not remember the last time they had an intimate moment with their partner. The neuroscience explains why that number is also a revenue problem, and why the male brain and t

Ethical Persuasion
Father Xmas… The Coke Myth (and what your brain does with repetition)

Father Xmas… The Coke Myth (and what your brain does with repetition)

Father Xmas… The Coke Myth (and what your brain does with repetition)Dr. Thomas Trautmann
Published on: 24/12/2025

A quick myth-buster on Father Christmas’ “original” color: Coca‑Cola didn’t invent the red suit — they amplified an existing image through repetition and emotion until it became the default in our collective memory. A practical lesson in Ethical Persuasion: if you don’t shape how people remember you, the market will. Xmas Bundle ends Dec 31: https://home.happy-brains.com/xmasoffer

Ethical Persuasion
From First Date to “I Do”: Why Winning Clients Is Just Like Winning Hearts

From First Date to “I Do”: Why Winning Clients Is Just Like Winning Hearts

From First Date to “I Do”: Why Winning Clients Is Just Like Winning Hearts
Dr. Thomas Trautmann
Published on: 29/09/2025

Discover how the journey from first meeting to marriage mirrors the stages of ethical persuasion in business. Learn why building trust, timing your “offers,” and nurturing relationships is the secret to lasting client success. Take the Happy Brains Brain Blueprint quiz to find your persuasion style.

Ethical Persuasion